Local Market Pulse

Portfolio Dashboard
Since last issuevs prior month

Map-pack coverage by metro

share of local searches customers run where a location appears in Google's map pack

Portfolio health

pulse score → status

Rating distribution

Google Business Profile star rating across the filtered portfolio

Branded demand trend

direction of branded search volume, location count

Portfolio findings this month

the headline read across every location in scope

What's moving in search

seasonal timing — national, directional
Search termTrendWhat to do
Rollup

Metros — multiple locations per market

click a row to filter · Ctrl-click (Cmd on Mac) picks more than one · “brief →” opens the market report
Metro area Locations Avg rating Map-pack cov. Avg reply rate Avg pulse Needs attn.
Per location

Location scorecards

Location Metro Rating Reviews Reply rate Map pack Demand 6-mo trend Pulse · vs last month Status
How we know this — evidence & reliability
Where every number comes from
What we're confident about — and what we're not